KUCI Programming Policies

1. NO MAINSTREAM MUSIC... we will not tolerate playing mainstream music, and even then, they better not have been TOO famous. We are pioneers and once the world discovers what we've been up to all along, we move on to the next band that needs to be heard.

2. Our talk shows examine subjects mainstream radio won't. Our hosts dig deep into subjects that are interesting but somehow not "interesting" enough to warrant being on a mainstream station. We encourage expression of all kinds and it shows in our diverse talk programming.

In 1972 KUCI offered its first news broadcast, while in 1974 the station began broadcasting 24 hours a day. By 1978 KUCI had been host to some noteworthy guests, including Jackson Browne, Ray Bradbury, Howard Baker, Cesar Chavez, Blue Oyster Cult, The Beach Boys, and Monty Python's Flying Circus. In the spring of 1979, an article in Billboard Magazine mentioned that KUCI airs jazz programming.

In August of 1981 KUCI had managed its way out of a threatening situation. Public radio KCRW in Santa Monica filed with the FCC to increase its power. Approval from the FCC meant that KUCI could no longer be heard from some remote areas on campus, let alone beyond Irvine. Successful efforts on the part of Sue Simone, station Manager, enabled KUCI to move from its original frequency of 89.9 fm to its current frequency of 88.9 fm on August 20, 1981.

By 1984, trouble seemed to be lurking once again. Station manager Josh Bleier revealed that KXLU, at Loyola-Marymount University in Los Angeles and sharing KUCI's frequency, had intentions to move its antenna to a higher location, which would essentially wipe-out KUCI's signal. This was the first documentation for the necessity to increase the station's power to "class A," or a minimum of 100 watts.

The autumn of 1986 marked the beginning of efforts to raise money to replace KUCI's dying transmitter. With the threat of it sending out its last radio waves, a campaign was initiated to raise $7,000 for a new solid-state transmitter. KUCI staged a concert at a Los Angeles Club, the Music Machine, as well as a Jazz/Fusion concert at the Coach House in San Juan Capistrano. After many months of hard work by the staff of KUCI and some lobbying by the station management, KUCI was able to replace its dying transmitter and continue broadcasting.

September 1991, the FCC granted approval for the station to increase its power to 200 watts stereo, allowing KUCI to broadcast to more of Orange County than ever before and securing its place on the dial for future generations. On Monday, March 15, 1993, KUCI began broadcasting as a 200-watt station, and calls were immediately received from Mission Viejo and Westminster, opening the door to a larger Orange County audience.

KUCI takes pride in setting trends, and in 1996 the station became one of the first to broadcast its signal over the Internet, opening KUCI up to a worldwide potential listening audience. As KUCI enters a new decade and a new millennium, the focus of the staff will be to continue to discover innovative and underrepresented music and information and to bring it commercial-free to Orange County and the world.